Mid October EV 2W Sales — TVS Kicked From No.1 Spot as Bajaj Overtakes!

Quick Highlights

• Bajaj Chetak overtakes TVS iQube to lead mid-October 2025 electric scooter sales.
• Ola Electric drops to 5th position, signaling continued customer dissatisfaction.
• Hero Vida climbs to 4th place with strong festive offers and resale assurance.
• Ather Energy holds the premium EV segment, while Ampere struggles for volume.

Bajaj Chetak Leads India’s Electric Scooter Race in mid-October 2025; Ola Electric Slips to 5th

The Indian electric two-wheeler market witnessed intense competition in the first half of October 2025, as brands capitalized on the festive buying momentum. With mid-month sales data (Oct 1–15) now in, the battle for EV dominance has taken a dramatic turn — Bajaj Auto has reclaimed the top spot from TVS Motor Company, setting the stage for a high-stakes finish to the month.

According to industry data, Bajaj Auto’s Chetak clocked 13,536 units between October 1 and 15, narrowly surpassing TVS iQube’s 13,198 units. The tight race between these two legacy automakers highlights how traditional players have firmly re-established themselves in India’s rapidly maturing EV two-wheeler ecosystem.

The Bajaj Chetak vs TVS iQube Showdown

The ongoing EV supremacy battle between Bajaj and TVS represents the fiercest competition the market has seen in 2025. After several months of production challenges, Bajaj Auto has successfully ramped up its Chetak manufacturing capacity and distribution, allowing it to regain lost ground.

In contrast, TVS Motor—which led the charts in September 2025—has been slightly constrained by supply-side pressures. However, brand loyalty and wide dealer outreach continue to give TVS a stronghold in southern markets. The slim 338-unit gap separating Bajaj and TVS indicates that the final rankings for October will depend heavily on how both brands leverage ongoing Diwali EV offers and retail campaigns.

Both manufacturers have rolled out festive schemes that include cash discounts, easy financing, and exchange benefits, intensifying the mid-month sales surge. Analysts predict the Chetak vs iQube faceoff will continue to dominate the narrative through the festive quarter, shaping consumer preferences for the months ahead.

Hero Vida Surges as Ola Electric Slips

The most surprising shift in the rankings comes from Hero MotoCorp’s EV arm, Hero Vida, which has overtaken Ola Electric to claim the 4th position with 7,790 units sold in the first half of October. This marks a pivotal turnaround for Hero, as it strategically builds consumer confidence through innovative ownership benefits and flexible financing models.

Hero Vida’s festive offers are proving particularly effective, featuring assured buyback options (up to 67.5% resale value after three years) and extended warranties (up to 5 years or 75,000 km). The company has also introduced Battery-as-a-Service (BaaS) options, enabling customers to reduce upfront costs while maintaining flexibility over long-term ownership.

These customer-centric strategies have helped Hero Vida VX2 gain momentum in key metro and Tier-2 cities, positioning it as a credible challenger to the top three brands.

Meanwhile, Ola Electric’s decline has continued into October. The brand sold just 7,047 units, sliding further down the leaderboard to 5th place. Once the undisputed leader of India’s EV 2-wheeler space, Ola’s ongoing struggle reflects deeper structural issues—particularly service network limitations, customer grievance redressal delays, and inconsistent after-sales support.

As EV buyers increasingly demand reliability, prompt servicing, and easy access to parts, Ola’s digital-only service approach appears to be falling short compared to competitors like Hero, Ather, and TVS, who have invested heavily in physical service infrastructure.

Ather’s Premium Hold and Ampere’s Uphill Battle

While the volume race rages on among mainstream players, Ather Energy continues to dominate the premium electric scooter segment. With 11,698 units sold in the first half of October, Ather retains a solid 3rd place in the rankings. The company’s consistent focus on performance, design, and smart connectivity features has earned it a loyal customer base among urban professionals.

On the other hand, Ampere Electric (a part of Greaves Electric Mobility) holds the 6th position with 3,123 units, underscoring the challenges faced by smaller EV brands. Despite competitive pricing, Ampere’s limited network reach and modest marketing spend have restricted its growth potential amid the aggressive festive-season promotions led by market giants.

Festive Season to Decide Final October Rankings

With Diwali 2025 approaching, the second half of October is expected to witness record-breaking sales for the EV two-wheeler segment. Industry experts predict that Bajaj Auto and TVS Motor will remain locked in a neck-and-neck race, while Hero Vida’s upward trajectory could disrupt the established order.

As manufacturers deploy festive financing schemes, exchange bonuses, and limited-period offers, the final outcome of October 2025 electric scooter sales will likely serve as a benchmark for India’s evolving EV landscape.

The clear takeaway from the mid-month data is this: India’s electric scooter market is no longer a one-player domain. With legacy giants reclaiming leadership, new-age brands correcting course, and consumer expectations rising, the country’s EV two-wheeler sector has truly entered a new phase of competitive maturity.