Quick HighlightsHonda debuts its first-ever electric motorcycle in Europe.The WN7 is priced at £12,999 (approx. ₹15.5 lakh).Offers 130 km range, rapid charging, and RoadSync smartphone app.Includes 20-liter underseat storage for commuting convenience.Honda WN7: Honda’s First Electric Motorcycle Launches in Europe at £12,999Honda has officially entered the electric motorcycle segment in Europe with the launch of its first-ever electric bike, the Honda WN7 . The debut represents an important milestone for the Japanese manufacturer, which has long emphasized its goal of achieving carbon neutrality across all motorcycle products by the 2040s .The WN7 has been designed as a commuter-friendly electric motorcycle for Europe’s urban markets. While its arrival has generated excitement, the steep £12,999 (approx. ₹15.5 lakh) price tag has raised eyebrows, especially when compared to competitors offering similar or better specifications at significantly lower prices.A Step Forward in Honda’s Carbon Neutrality RoadmapHonda has been gradually ramping up its electrification strategy across both cars and motorcycles. The WN7 is the first concrete step in its electric two-wheeler lineup for Europe, signaling Honda’s commitment to sustainable mobility. The brand plans to roll out several more electric motorcycles in the coming years, aiming to balance performance with eco-friendliness while maintaining the reliability Honda motorcycles are known for.Key Features of the Honda WN7Although Honda has not disclosed the complete technical sheet for the WN7, several notable features have been confirmed:Motor & Drive: Equipped with a Permanent Magnet Synchronous Motor (PMSM) paired with a chain drive , offering familiarity for riders transitioning from internal combustion engine motorcycles.Display & Connectivity: A 5-inch full-color TFT display is paired with Honda’s new RoadSync app , enabling smartphone integration for navigation, calls, and notifications.Storage: A 20-liter underseat storage compartment makes it practical for daily commuting, with space for a helmet or essentials.Range & Battery: Honda claims a range of over 130 km on a single charge , supported by a fixed lithium-ion battery .Charging:Full charge in under 3 hours using a household socketRapid CCS2 charger can boost charge from 20% to 80% in about 30 minutesSafety: A sound-emitting system ensures pedestrian awareness , aligning with modern EV safety regulations.These features indicate Honda’s intention to provide a premium commuter motorcycle that balances practicality with convenience.Production and AvailabilityProduction of the WN7 will take place at Honda’s Atessa plant in Italy , strengthening the company’s presence in Europe. The model will also qualify for government EV subsidies in select European markets , making it slightly more accessible depending on local incentives.Deliveries are expected to begin later this year, marking the start of Honda’s push into the European electric motorcycle market.The Pricing ChallengeDespite its promising features, the WN7’s pricing has become the biggest talking point . At £12,999 , the motorcycle is positioned at the higher end of the commuter EV spectrum.For comparison, the Ultraviolette F77 Mach 2 Recon is priced at £8,499 (approx. ₹9.71 lakh) and offers performance-oriented specs that many riders may find more appealing. Similarly, several smaller European EV manufacturers provide motorcycles with comparable or even better range and speed at nearly half the cost .Honda has yet to reveal essential specifications such as top speed, motor output, and exact battery capacity , which makes it difficult to gauge whether the premium pricing can be justified purely on performance.Market Outlook – Will Brand Loyalty Be Enough?The Honda WN7’s debut is undoubtedly significant for the brand, but its success will hinge on whether riders see enough value at this price point. Honda may be counting on its global reputation for reliability, build quality, and dealer support to convince buyers. For some customers, these factors might outweigh raw specifications.However, in a market that is increasingly competitive and price-sensitive , the WN7 risks being overlooked if it fails to deliver better performance metrics or unique features . Electric motorcycles in Europe already face stiff competition from affordable e-scooters and mid-range EV bikes designed specifically for city commuting.Unless Honda reveals hidden advantages —such as a higher top speed, superior durability, or advanced battery technology—the WN7 may struggle to capture the attention of younger riders, who form the primary target audience for commuter motorcycles.Final ThoughtsThe launch of the Honda WN7 electric motorcycle is a historic moment for the company’s electrification roadmap. While the bike brings strong commuter-focused features, the pricing strategy may hinder its mass-market appeal.For now, the WN7 looks more like a statement of intent than a game-changer. Unless Honda surprises the market with stronger performance specifications, the WN7 will likely appeal only to brand loyalists rather than becoming the go-to electric commuter motorcycle in Europe.