Quick Highlights:Mahindra BE6 Batman Edition sold out in 135 seconds on August 23, 2025.Originally limited to 300 units, expanded to 999 units due to high demand.Collaboration between Mahindra and Warner Bros Discovery.Sets a new benchmark in India’s EV industry, proving the power of pop-culture-inspired automobiles.Mahindra BE6 Batman Edition Sold Out in Just 135 Seconds — Sets New RecordMahindra has made history in India’s electric vehicle market with the launch of its BE6 Batman Edition, a special EV that sold out in record time. All 999 units of this limited edition SUV were booked in just 135 seconds when sales opened at 11:00 AM on 23rd August 2025 .This extraordinary feat not only highlights the growing popularity of Mahindra’s electric vehicles but also the massive fanbase for limited-edition, pop culture-inspired automobiles .A Unique Collaboration with Warner BrosThe Mahindra BE6 Batman Edition was first showcased on the eve of India’s 79th Independence Day, August 14, 2025 . Initially announced as a 300-unit exclusive release , Mahindra expanded the allocation to 999 units due to overwhelming customer demand. Despite the increased availability, the SUV was snapped up in just over two minutes.This edition marks Mahindra’s first collaboration with Warner Bros Discovery Global Consumer Products (WBDGCP) . The result is a one-of-a-kind electric SUV that combines Mahindra’s innovation in EV design with the enduring legacy of the Dark Knight . Featuring special edition Batman-themed badges, styling elements, and unique detailing , the BE6 Batman Edition instantly connects with fans of the superhero while maintaining Mahindra’s EV DNA.The BE6 — India’s Next-Gen EV SUVThe Mahindra BE6 is part of Mahindra’s Electric Origin SUV lineup , representing the company’s vision of world-class EV technology, safety, and design . Built on the principles of performance and sustainability, the BE6 offers an all-electric experience tailored for global markets .The Batman Edition enhances this platform by blending storytelling, exclusivity, and automotive innovation , showing how Mahindra is going beyond traditional vehicle launches to create cultural icons.This ties directly into Mahindra’s Unlimit India vision , which focuses on inspiring pride, passion, and progress through globally relevant innovations that also celebrate Indian excellence in design and engineering.Why This Launch MattersThe fact that 999 units vanished in 135 seconds underscores four critical insights:India’s EV Market is Maturing: Consumers are not just buying EVs for utility but also for exclusivity and cultural value.Pop-Culture Collaborations Work: By partnering with Warner Bros and drawing from Batman’s global legacy, Mahindra has tapped into an entirely new emotional appeal.Global Benchmark in Speed Sales: Few car launches globally have sold out this quickly, placing Mahindra among elite brands that have achieved such milestones.Future of EV Innovation: Mahindra has confirmed that more such special edition SUVs are likely in the future, combining technology with storytelling.Looking AheadWith this milestone, Mahindra has reinforced its growing presence in the electric vehicle sector . The BE6 Batman Edition is more than just a car; it is proof that India’s EV industry can lead the world in innovation, design, and brand collaborations .As demand for limited-edition EVs continues to rise, Mahindra is well-positioned to capitalize on this momentum. The success of the Batman Edition paves the way for future collaborations, potentially bringing more themed EVs that combine lifestyle, culture, and technology.The BE6 Batman Edition’s sell-out success will be remembered as a defining moment in India’s EV journey, showcasing the power of exclusivity, fandom, and electric mobility converging to create an iconic record-breaking product launch.