Volvo Cars has reinforced its global reputation for pioneering automotive safety with the announcement that the all-new Volvo EX90 has achieved a maximum 5-star rating in the latest Euro NCAP crash tests . This top-tier score places the flagship electric SUV among the best-performing vehicles assessed this year, reaffirming Volvo’s leadership in developing advanced protection technologies and intelligent safety systems for modern mobility.As one of the most respected automotive safety organizations worldwide, Euro NCAP conducts rigorous evaluations that validate how new vehicles perform in a range of real-world crash scenarios. The EX90’s exceptional performance across adult and child occupant protection categories reflects not only Volvo’s high internal standards but also its long-standing commitment to creating some of the world’s safest vehicles. For decades, Volvo’s approach to safety has consistently surpassed regulatory requirements , setting benchmarks that many in the industry later adopt as standard.Built on Five Decades of Safety ResearchÅsa Haglund, head of the Volvo Cars Safety Centre, emphasized that the EX90 is the result of 55 years of continuous research and learning . Volvo’s safety systems are deeply rooted in real-world data, collected from more than 50,000 documented accidents involving over 80,000 people. This extensive database, one of the most comprehensive in the automotive world, allows Volvo to understand human behavior, crash patterns, and injury mechanisms in detail.Instead of relying solely on controlled test environments, Volvo uses this real-world evidence to design solutions that address genuine traffic situations. The company combines physical crash testing with advanced virtual simulations, enabling engineers to run thousands of structural and safety-impact scenarios before a prototype even hits the track. This rigorous methodology helps refine the EX90’s structure, energy absorption zones, and active safety technologies.High-Performance Computing at the Core of EX90’s Safety ArchitectureOne of the most significant upgrades in the new EX90 is its high-performance computing platform. Volvo recently replaced the older Nvidia Xavier processor with two advanced Nvidia Drive AGX Orin chips . This upgrade boosts the SUV’s computing power to an impressive 500 TOPS (trillion operations per second) . According to Anders Bell, Volvo Cars’ Chief Technology and Engineering Officer, the increase in computational capability allows the brand to further enhance its safety systems, sensor fusion, autonomous driving algorithms, and real-time decision-making capacity.This supercomputer-like architecture is designed to handle massive streams of data from the EX90’s sensor suite , which includes cutting-edge cameras, radars, ultrasonic sensors, and LIDAR. Together, these components form the core of Volvo’s “ Safe Space Technology ” system. By continuously monitoring the surrounding environment, the SUV can predict potential hazards and react faster than a human driver.This real-time processing also prepares the EX90 for future software-defined upgrades. With over-the-air (OTA) update capabilities, Volvo can refine safety functions, improve autonomy features, and introduce new driver-assistance technologies throughout the vehicle’s lifecycle. This ensures that customers consistently benefit from the latest advancements without needing hardware modifications.Next-Level Driver Understanding and Alertness MonitoringThe EX90 introduces a significant advancement in Volvo’s interior sensing capabilities. A new driver understanding system uses real-time monitoring tools to detect fatigue, distraction, or reduced alertness. By analyzing subtle cues, such as eye focus and head positioning, the system can offer early corrective feedback. This is an evolution of Volvo’s long-running Driver Alert Control system, first implemented in 2007.TIME Magazine recently recognized Volvo’s driver understanding system as one of the year’s top inventions , highlighting the brand’s innovative use of interior sensors to enhance safety at a time when driver distraction is a growing global concern.Enhanced ADAS Features for Real-World ProtectionVolvo has equipped the EX90 with an expanded suite of advanced driver-assist features designed to support drivers in complex and unpredictable environments. Some of the most notable improvements include:Enhanced detection capabilities for pedestrians and cyclists , particularly in low-light conditionsAlerts for slippery roads ahead, helping drivers prepare for reduced tractionNew accident-alert technology that warns of hazards based on real-time dataUpgraded automatic parking capability for more precise and efficient maneuveringOne of the standout additions is Emergency Stop Assist (ESA) . If the driver becomes unresponsive, ESA can safely bring the vehicle to a halt. It also triggers an automatic e-Call function that connects the EX90 to an emergency response center linked with Volvo Support. While Volvo’s existing On Call service offers manual assistance through an SOS button, ESA introduces a crucial automated safety layer for medical emergencies or sudden incapacitation.Full-Cabin Occupant Sensing to Prevent TragediesTo prevent incidents involving occupants accidentally left behind, the EX90 features a full-cabin occupant detection system using highly sensitive radar technology. This system can detect movements as subtle as human breathing, allowing the vehicle to identify even very small occupants, including pets. If the system senses someone is still inside after the driver exits, it sends alerts to prevent potential heatstroke or hypothermia accidents.A New Pillar in Volvo’s Expanding EV Portfolio in IndiaThe introduction of the EX90 comes at a strategic moment for Volvo’s presence in India. Following a strong fiscal performance in 2024, the brand is accelerating its EV expansion and plans to double its electric vehicle footprint in 2025. The company recently introduced the new EX30, joining the EX40 and EC40, both of which have boosted Volvo’s visibility in the premium electric market.When launched in India, the EX90 will sit at the top of Volvo’s EV lineup, serving as the all-electric counterpart to the luxury XC90 ICE SUV. The XC90 currently retails between ₹96 lakh and ₹1.05 crore. Given the EX90’s positioning as a flagship electric model with advanced hardware and software capabilities, it is expected to command a higher price tag.The EX90’s new 800V charging architecture further strengthens its appeal, offering faster charging speeds and improved efficiency — key requirements for Indian luxury EV buyers seeking convenience and long-distance capability. Combined with its state-of-the-art Nvidia Orin processors and unmatched safety systems, the Volvo EX90 is poised to become one of the most technologically advanced electric SUVs available in the Indian market.Volvo’s Legacy of Open-Source Safety InnovationVolvo’s leadership in global safety goes far beyond its own vehicles. Over the past four decades, the company has made its extensive crash research data openly accessible, contributing over 40 years of studies involving more than 40,000 documented accidents and 70,000 individuals. This knowledge repository is available for any manufacturer or researcher aiming to improve road safety.Moreover, Volvo has voluntarily relinquished patents on several life-saving innovations, including the three-point seat belt, rear-facing child seat, and side impact protection system. By allowing the industry to adopt these technologies freely, Volvo has helped save millions of lives worldwide.The Future of Premium Electric MobilityWith its 5-star Euro NCAP rating, cutting-edge safety architecture, powerful computing capabilities, and intelligent driver-assist technologies, the Volvo EX90 represents a significant leap forward in the evolution of premium electric mobility. As Volvo expands its EV lineup in India, the EX90 is set to become its halo product — symbolizing luxury, innovation, and a relentless commitment to safety.For Indian consumers seeking a technologically sophisticated, future-ready, and safety-first electric SUV, the Volvo EX90 stands positioned to redefine expectations in the premium EV segment.