Quick Highlights:33% of eligible Hyundai customers in India have adopted the Digital Key.Introduced in 2024 on Alcazar, extended to Creta Electric in 2025.Uses NFC technology for smartphone, smartwatch, and NFC card access.68% of users on iOS; 32% on Android.Access can be shared with 3 users or 7 devices via Hyundai Bluelink app.Popular for convenience, security, and shareable access.Hyundai plans to expand availability across more models.Hyundai Customers are Moving Towards Digital Key over Traditional Key — Here’s WhyHyundai Motor India Limited (HMIL) is witnessing a major shift in customer preferences. Since the introduction of its Digital Key feature , a remarkable 33% of eligible Hyundai owners have opted for it over traditional car keys , signaling a growing appetite for smart, tech-driven convenience in India’s automotive landscape.From Launch to Rapid AdoptionThe Digital Key was first rolled out in September 2024 with select variants of the Hyundai Alcazar , followed by its launch in January 2025 on the Hyundai Creta Electric. In just a short span, the feature has seen impressive traction, underlining the rising comfort Indian customers have with digital-first solutions.Powered by Near Field Communication (NFC) technology , the Hyundai Digital Key allows users to replace a conventional key with a virtual one, stored on their smartphone, smartwatch, or a dedicated NFC card . Owners simply tap their device on the door handle to lock or unlock the car, and place it on the wireless charging pad to start the engine.Customer Usage TrendsHyundai’s internal data reveals some interesting patterns:68% of Digital Key users are on iOS devices , while 32% use Android35% of customers actively share their Digital Key access with family or friendsThe feature allows access sharing with up to 3 users or 7 devices simultaneouslyAccess can be revoked anytime using the Hyundai Bluelink appThis flexibility has made the Digital Key a practical choice for families, urban professionals, and tech-forward buyers.Why Customers Prefer Digital KeyThe Hyundai Digital Key has quickly become more than just a novelty. Its popularity stems from real-world benefits such as:No need to carry or worry about misplacing a physical keyAbility to securely share access with family and friendsSeamless integration with smartwatches and smartphonesInstant access revocation, enhancing security and controlFor many buyers, these advantages align with modern lifestyles where convenience, security, and technology go hand in hand.Hyundai’s Innovation JourneyCommenting on this milestone, Mr. Unsoo Kim, Managing Director, HMIL , said:“ At Hyundai Motor India, innovation is driven by purpose, offering meaningful solutions that elevate customer experience. As the first OEM to launch connected car technology in India back in 2019, we remain committed to democratizing premium features for Indian customers. The enthusiastic response to Digital Key reaffirms our belief in creating technology that adds real value to everyday life. ”Hyundai’s track record of being a pioneer in connected mobility—right from its 2019 launch of connected car technology—has paved the way for smoother acceptance of premium features like the Digital Key among Indian customers.Tech-Led Mobility for AllThe success of the Digital Key is encouraging Hyundai to extend this feature across more models in the future. Positioned as part of the brand’s premium tech suite , the Digital Key strengthens Hyundai’s vision of making advanced, connected mobility solutions more accessible to Indian buyers.With one in every three Hyundai customers now embracing the Digital Key , the shift is clear: Indian car owners are moving beyond traditional car keys, signaling a new era where smart mobility, security, and convenience take center stage .