Mahindra’s electric SUVs, the BE 6 and XEV 9e, have emerged as key players in the brand’s growing EV lineup. Together, these models account for over 10% of Mahindra’s monthly sales—a remarkable feat in India’s competitive electric vehicle market. Earlier this year, Mahindra recorded bookings worth ₹8,472 crore on the very first day of opening reservations in February. In just 5 months, the BE 6 and XEV 9e achieved a sales milestone of more than 20,000 units.To further accelerate this momentum, Mahindra has launched an exclusive referral program for existing BE 6 and XEV 9e owners. With a strong community of more than 20,000 customers, this program is designed to drive new leads while rewarding loyal owners with attractive benefits.Mahindra BE 6 & XEV 9e Referral Program BenefitsThe referral program offers tiered rewards based on the number of successful referral conversions. Benefits are unlocked only when referrals turn into actual sales. Owners can avail rewards for up to 3 successful referrals.First Referral: Free general service (parts & labor) for up to 3 years or 30,000 km (whichever is earlier), plus 1 free interior and exterior enrichment package.Second Referral: Free general service for up to 4 years or 40,000 km, along with 2 free enrichment packages.Third Referral: Free general service for up to 5 years or 50,000 km, along with 3 free enrichment packages.It is important to note that these benefits do not cover running repairs, unscheduled visits, or any non-essential services chosen by the customer. This referral scheme is valid for a limited time only .Why BE 6 and XEV 9e Stand OutBoth SUVs are popular for their sporty design, advanced technology, and comprehensive safety features , making them strong contenders in India’s electric SUV market. With this new referral initiative, Mahindra is not only rewarding its loyal customer base but also driving greater adoption of its EVs.The Mahindra BE 6 has quickly become one of the most talked-about electric SUVs in India, thanks to its futuristic design and strong performance credentials.Price Range: ₹18.9 lakh – ₹26.9 lakhThe BE 6 is offered with two battery pack options:59 kWh pack : Produces 231 PS and 380 Nm, delivering a claimed 535 km range79 kWh pack : Produces 286 PS and 380 Nm, with a claimed 682 km range and 0-100 km/h in 6.7 secondsCharging options include 7.2 kW and 11.2 kW AC chargers , while DC fast charging allows 20-80% top-up in just 20 minutes .Alongside the BE 6, the XEV 9e has emerged as another bestseller, appealing to buyers with its modern design, advanced features, and performance.Price Range: ₹21.90 lakh – ₹30.50 lakhThe XEV 9e is also offered with two battery pack options:59 kWh pack : Produces 231 PS and 380 Nm, with a claimed 542 km range79 kWh pack : Produces 282 PS and 380 Nm, with a claimed 656 km range and 0-100 km/h in 6.8 secondsLike the BE 6, it supports AC home charging and ultra-fast DC charging , making it convenient for both city and highway use.BE 6 Batman Edition — A Collector’s DreamOne of the biggest factors fueling demand has been Mahindra’s bold collaborations. The Mahindra BE 6 Batman Edition, developed in partnership with DC Comics and Warner Bros , created massive hype.Price: ₹27.79 lakh (₹89,000 higher than Pack 3 variant)Booking Amount: ₹21,000Launch Date: Deliveries began on September 20 (International Batman Day)Production Cap: Initially 300 units, later expanded to 999 units due to demandSales Record: Sold out in just 135 secondsThis limited-edition variant showcased Mahindra’s innovative marketing approach, merging pop culture with EV enthusiasm.Mahindra also responded quickly to customer feedback by introducing Pack 2 variants with 79 kWh batteries for both the BE 6 and XEV 9e. Existing customers were even given the option to upgrade from 59 kWh to 79 kWh , further boosting customer satisfaction and confidence.