India’s First Intelligent Electric CUV Breaks Sales Records

In a market dominated by legacy automakers and rising electric startups, MG Windsor EV has carved its name as the new benchmark in India’s EV space. Launched just eight months ago, the Windsor EV EV has now crossed 27,000 units sold, overtaking the Tata Nexon.ev to become India’s best-selling electric vehicle.

This surge in adoption comes at a time when India’s EV market is maturing rapidly, and MG Motor India, now under JSW MG Motor India, seems poised to lead the charge.

MG Windsor EV Pro: Massive Bookings Within 24 Hours

In May 2025, MG launched the upgraded Windsor EV EV Pro, which brings a larger 52.9 kWh battery, more features, and extended range. The market’s response? An overwhelming 8,000 bookings in just 24 hours.

This not only reflects strong consumer trust but also signals that MG’s strategy of offering practical, tech-loaded EVs at affordable prices is working exceptionally well.

windsor ev side
windsor ev side

Windsor EV’s Rural Revolution

One of the most impressive aspects of the MG Windsor EV’s rise is its pan-India appeal. Nearly 48% of Windsor EV sales come from Tier-2 and Tier-3 cities, indicating that EV adoption is no longer an urban-only phenomenon.

With expanding charging infrastructure, government incentives, and improved awareness, MG is enabling India's smaller cities to join the electric movement. Windsor EV’s balanced pricing, long range, and practical features make it a strong value proposition, even for rural buyers.

MG Windsor EV Specs

MG Windsor EV is available in two battery configurations:

  • 38 kWh - Up to 332 km range (ARAI)
  • 52.9 kWh (Windsor EV Pro) - Up to 449 km range (ARAI)
  • Power - 136 PS
  • Torque - 200 Nm
  • Fast Charging (20-80%) - 45 mins

Top Features That Stand Out

  • 15.6-inch touchscreen infotainment system
  • Fully digital driver display
  • 6 airbags (standard across variants)
  • 360-degree camera + reverse sensors
  • Cruise control & climate control
  • Hill hold assist + electronic parking brake
  • V2L Charging
  • ADAS Level 2

Affordable EV Ownership with BaaS Pricing

MG offers an innovative Battery-as-a-Service (BaaS) model for Windsor EV, with pricing starting at just ₹9.99 lakh + ₹3.9/km for battery usage. This lowers the entry cost of owning a long-range EV in India, making Windsor EV one of the most affordable high-range EVs under ₹15 lakh.

Windsor ev 3/4
Windsor ev 3/4

Award-Winning and Consumer-Approved

MG Windsor EV’s appeal extends beyond specs and sales. It has won 30+ auto industry awards, including the Green Car Award 2025 by iCOTY. Its blend of sedan-like comfort, SUV practicality, and electric efficiency is reshaping how Indian consumers view EVs.

The MG Windsor EV Legacy

MG Windsor EV isn’t just a well-spec’d electric vehicle, it’s a symbol of India’s evolving automotive landscape. It has succeeded in:

  • Making EVs accessible to non-metro buyers
  • Winning top safety and sustainability awards
  • Offering premium features at a mass-market price
  • Building a strong post-sales support network

What’s Next? MG Windsor EV Pro and Beyond

With Windsor EV Pro bookings already setting new records, MG is gearing up for the next phase of its EV strategy. The company has plans for localized battery pack production, which could further bring down costs and improve delivery timelines.

MG Windsor EV is India’s EV Trailblazer

MG Windsor EV has proven that smart design, performance, and affordability can go hand-in-hand. As India's first intelligent electric CUV, it’s not only dominating the EV charts but also rewriting the rules of the game.

Whether you're in Mumbai, Jaipur, or a small town in Odisha, MG Windsor EV is making electric mobility a reality for all.